The Fleet Feet Sports FITLOSOPHY™ is our commitment to the concept of a proper FIT in all aspects of our lives - from our commitment to helping you find the proper FIT for your running shoes, to assisting you in determining how running, walking, or an active lifestyle fits into your life. Simply stated, FITLOSOPHY™ is our FIT Philosophy and our approach to everything we do. Our process begins by ensuring that runners and walkers of all abilities (and ages) are fit with the proper footwear, sports bras and technical apparel to meet their individual needs.

We provide the complete FIT.  We can also help you find solutions for inserts, socks, and sports bras!  Once all of that is taken care of, don't forget about apparel! Wearing the right apparel can make your fitness experience a lot more enjoyable and successful!

The Personal Footwear Fit Process

Step One: Getting to Know You
We listen carefully to your needs, take into consideration any aches and pains, and evaluate your experience with your current footwear.

Step Two: Measurement
Several measurements of each foot help us determine proper sizing. We will take a look at your feet for signs that will help us fit you properly and determine any special needs.

Step Three: Gait Analysis
We’ll observe your foot in motion. This helps us determine how you move and the biomechanics of your gait.

Step Four: Fitting and Recommendations
Based on our findings, we will bring out the shoes that may work best for you. We’ll carefully inspect the fit and watch as you run or walk in each shoe. We’ll discuss the options, provide you with our recommendations and answer any questions.

Step Five: The Decision
This one is all you since you are the only person who knows how the shoes actually feel.

Step Six: Ready to Go
Now that you’ve made a decision, we want to make sure that you know we are committed to taking care of your additional or future needs.

Introducing fit id



See your feet the way we do

For 41 years, Fleet Feet has provided our customers with inspiration, information, and know-how when it comes to running and fitness. Those four decades of experience and expertise have led to an exciting moment for us, and how we're able to arrive at solutions for you. Introducing fit id—a 3D scanning experience that only happens at Fleet Feet.


Fit id provides a full scan of your feet in five seconds, measuring everything that matters.


Together, we review your interactive scan and talk about what it means.


Using your scan and our expertise, we customize fit solutions for you to try, buy, and love.


You receive an email with your foot scan to keep and share. We will reference your scan on your next visit to compare any changes and update your fit id.


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